
We’ve always been big fans of eating at home. So much so we often recreate our favorite restaurant meals in our home kitchen with fairly good accuracy. The favorite is a solid, full spread, Peter Lugar’s recreation that we get super pumped about, but we digress. Equal Parts is a new cookware company aimed at helping us eat, and cook, more in our kitchens. To aid in this increasingly difficult behavior, considering the ease of food delivery these days, every purchase includes a coach. The coach is accessed through a text chat provided when you receive your products. They dub it “Your friend in the kitchen” which we love because friends who know how to cook are some of the best. Starting up is pretty easy. A simple chef knife runs you $80 with “your friend coach”. You can then work your way up to an entire 20 piece kitchen set. Interesting side note, Equal Parts was a design agency called Gin Lane just a few short months ago. They gave up their clients to focus full time on birthing their own DTC products and brands. A huge move, and that’s coming from an agency owning veteran. With that news, you’re probably wondering what a former design agency knows about making cookware. Apparently a lot. Not surprising they lead with design and decided to shroud their cookware in a sleek matte black. This covers the aluminum and ceramic core. Ceramic instead of Teflon keeps the toxicity at bay while letting the eggs slide away. The aluminum makes for a lighter, and faster to heat, base with the same cooking quality as steel. They finished off each piece with a comfort forward handle and universal lids. We LOVE universal lids. They are by far the hardest thing to store in a kitchen. Less of them means a more organized pan draw. We likey. Enamored with the service we’re anxious to try this first hand. No NYC pop-up store yet so we started with a chef’s knife. We’ll report back on the experience here and on our Insta. Needless to say, we have high hopes.