Today is the perfect day to talk Sunday Beer. Not just because it’s the first day of the week but because here in NYC the mercury will not stay above 30 degrees. Sunday isn’t just another straight forward lager craft beer brand. To us it represents a little of that Sunday summer sun we so badly wish we had a ray of right now. We know this for many reasons but our favorite is that the first option on their website nav is not beer, it’s vibes. The story of where they brew and why they put it in cans is as good as my intro to this delectable beverage. Getting your hand son this easy drinking beauty is still a little tough. Available around Brooklyn, we fancy one with our Big Matt at Emmy Squared. A few spots in Manhattan are carrying this day of rest in a can, our go to chicken hit, Fields Good Chicken soon to be added to the list. As they expand distribution we’re guessing this spring every corner bodega will soon have a palette. For now you’ll have to slurp one up at one of these spots.
More Drink Stuff
Barking Irons Applejack
Full disclosure on this holiday gift reco. We’re tight with the Barking Irons guys. Help you move. Treat you to dinner. Bail you out of jail kind of tight. Disclosure aside, let’s talk delicious unique Americana history. With Barking Irons Applejack at the root of this story, we guarantee happiness under the tree. Or under those gold multi-candle holders. We digress, this spirit is the OG. Meaning, the British and Spanish sailed over to America. They couldn’t find the usual things to make booze from. They found a crap load of apples. “Jacking”, A freeze distillation process to increase the alcohol content, became a thing. They aptly named it Applejack. Boom, the first indigenous American liquor was born. Quick side note, we are by no means stepping over Haren A Pitahaya, the Apache and Maricopa saguaro cactus wine but Applejack was the first “modern” American spirit. Since then, most of us have forgotten about this story and the product it produced. The guys at Phear Creative thankfully have not. They put into production the first new Applejack option since Laird’s in 1780. What does all this mean? You can gift (yourself if you are so bold) not only a unique addition to ones home bar BUT a historical reference and story to go along with all the fabled Santa Claus tales.
Pepsi 1893
Pepsi gets into the craft cola game…AGAIN. It’s hard to imagine the #41 company on the fortune 500 list started as “Brad’s Drink” in a North Carolina pharmacy. Pepsi 1893 is a throwback, although the trending craft culture of our modern, urban, artisanal landscape might have you believing otherwise. Here’s a quick history lesson. Caleb Davis Bradham mixes sugar, water, caramel, lemon oil, nutmeg and some fizzy water over ice. People fall in love. He sells 20,000 gallons of syrup. The US goes to war. Sugar is rationed. Post war sugar prices skyrocket. Bradham has no choice but to buy the high priced sugar to keep Pepsi-Cola alive. In 1923 Pepsi-Cola goes bankrupt. Scratching your chin? Fascinating, I know. That 17th century startup eventually became a success (as you know) so, think of this reissue as a return to Pepsi’s roots, a testament to perseverance, a set of simplistic natural flavors and a small (pharmacy) batch refreshment. There’s a ginger flavor too.
Bittermilk No.7 Yuletide Old Fashioned
We’re big fans of things that are born from passion and experience. Bittermilk is such a product. The married founders, Joe and MariElena Raya, have been tweaking on their version of the perfect elixir for years. We love their line “The labor is in the bottle.” This makes everyone an ace bartender by just adding your favorite spirit. That’s something that come sin handy during the holidays. Your “host with the most” status gets dialed up with a Bittermilk secret behind the bar. Try the limited edition No.7 Yuletide Old Fashioned before the seasons all gone.
Oak Bottle
As cocktail trends get oakier and smokier mixologists are always looking for new tricks to enhance the taste and the theater of their work. Gone are the oohs and lick lipping ahhs of Tom Cruise flipping bottles. On a recent trip to Milan I had a bartender smoke infuse my Old Fashioned right in front of me. The guys at Oak Bottle are bringing some of that mixology magic to your dinner party or, just your daily post work unwinder sips. The idea was born from the technic of using smaller barrels to “age” wine faster. Taking that a step farther, Oak Bottle aims to age whatever you’d like to put in it. Consider it super small batch.