F+B robots are coming at us this week like Rosie when George Jetson gets home from work. On the heels of the Creator burger restaurant, Tipsy Robot in Las Vegas (No shock that a grain alcohol, cocktail making, robot lives in the city of sin) will mix a drink you ordered through your other robot, your phone. See what’s happening here? Robot to robot. Of the extensive Vegas curated menu our clear favorite was the Bionic Bomb. This 28oz frozen cocktail starts with some raw white refined sugar in the form of something they call Passion Berry to get you good and wired. Next they up the ante and sugar taste with none other than the grandmomma of flavored vodka, Stoli Razberi. You gotta respect that Z. Remembering this is Vegas the final robotic, precision pour is 4oz of Cruzan 151 Rum to float this fribble and your sobriety to all but a memory. Did we mention it comes in a Tipsy Robot Souvenir Cup? Yeah, that happens. We were curious what, or who really, was behind this autonomous bartender, so we did some digging. Turns out, the Italians. Seriously, The Makr Shakr, as the white label robot is called, was designed by Carlo Ratti Associati out of Torino, Italy, the birthplace of Vermouth for those who are down with the Negroni. Carlo Ratti Associati specializes in design and innovation, and now I guess robotics. Or, maybe, that’s the innovation part. I imagine the teams beta tests were Aperol Spritz’s and Negroni’s instead of the freebase drinks the Tipsy Robot is pouring in Nevada. Jokes aside, this team has created projects like Supermarket of the Future and Paris navigating Gym (a boat that runs on spin cycle bike power) which is to say, some awesome projects. When we realized they weren’t cucks we really started loving what they created regardless of its location or application. Considering all that, maybe one more Bionic Bomb is not a bad idea. That’s either innovation talking or the 151.
More Drink Stuff
Sunday Beer Co
Today is the perfect day to talk Sunday Beer. Not just because it’s the first day of the week but because here in NYC the mercury will not stay above 30 degrees. Sunday isn’t just another straight forward lager craft beer brand. To us it represents a little of that Sunday summer sun we so badly wish we had a ray of right now. We know this for many reasons but our favorite is that the first option on their website nav is not beer, it’s vibes. The story of where they brew and why they put it in cans is as good as my intro to this delectable beverage. Getting your hand son this easy drinking beauty is still a little tough. Available around Brooklyn, we fancy one with our Big Matt at Emmy Squared. A few spots in Manhattan are carrying this day of rest in a can, our go to chicken hit, Fields Good Chicken soon to be added to the list. As they expand distribution we’re guessing this spring every corner bodega will soon have a palette. For now you’ll have to slurp one up at one of these spots.
Four Saisons Total Landscaping Beer
Last weeks debacle by our former NYC mayor was just another notch on the ever chipping political follie tree. Shouldn’t it have tiiiiimbeeeeered by now? This mistake, and for those of you who had not heard-check this, caused a lot of attention on an unexpecting Philadelphia landscaping outfit. The reverberations quickly took over the world reaching Dublin and the peeps at Rascals Brewing quite quickly. Debuting their limited edition Four Saisons Total Landscaping Saison beer was not only marketing genius but set up to be quite tasty too. Only available in Ireland for now, you might have a tough time getting your hands on it but I think we can all get tons of benefits from revisiting the can visual every once in a while for a chuckle.
Mellow Yellow Citrus Soda
We don’t really condone soda. It might be one of the worst offensive product types created by us humans. That said, there is a time and a place. For us that was when we were 14 year old BMX rats who spent most of our free time riding fast and jumping off curved stationary objects. aka – We burnt more glycogen than a space shuttle launch. Since those pre-teen days, we’ve cut the soda imbibing down to the random Mexican coke paired with an animal style In and Out burger. But, the nostalgic ring of a Mellow Yellow jingle can still get conjured up pretty fast, especially when you see a move like this. Over the years Mellow Yellow, Coca Cola’s answer to the popularity of Mountain Dew, has gone through it’s iterations of can designs. Initially targeting the post 70’s hippies and then into 80’s surfers. Finally it settled in with a few iterations for the skate and X-games crews of the 90’s and early oughts. The juice hasn’t changed BUT this post was never about that. The new brand graphics are a huge departure from their history. The move puts them squarely into the energy drink line up (although no new energy added). We love the graphics. We love the “MY” double entendre. We can’t say we love the inner contents but sometimes our excitement isn’t just based on taste.
Shatto Milk Company
We haven’t been this excited about milk since we discovered Frosted Flakes in 1982. 100 years ago the Shatto family started raising cattle. In 2003 they decided to start making their own milk and then cheese, then, butter, cookies, ice cream and now juice. They also decided to brand everything with an irreverent and slightly off utter humor. They developed a list of core values for their brandd and then punned the hell out of them. Lines like, “No hormones. Yes Whey.” and “Udder to store. Under 24.” We love everything about the Shatto Milk Company but mainly their milk. It’s a testament to a pure and best-in-class, raw ingredient being the cornerstone of so many other products. In the case of the Shatto family, that means their OWN products. Ohh right, and they brought back the milkman too. OMG. Yes. My Frosted Flakes will never be the same. Now, if I only lived in Kansas City.