Pepsi gets into the craft cola game…AGAIN. It’s hard to imagine the #41 company on the fortune 500 list started as “Brad’s Drink” in a North Carolina pharmacy. Pepsi 1893 is a throwback, although the trending craft culture of our modern, urban, artisanal landscape might have you believing otherwise. Here’s a quick history lesson. Caleb Davis Bradham mixes sugar, water, caramel, lemon oil, nutmeg and some fizzy water over ice. People fall in love. He sells 20,000 gallons of syrup. The US goes to war. Sugar is rationed. Post war sugar prices skyrocket. Bradham has no choice but to buy the high priced sugar to keep Pepsi-Cola alive. In 1923 Pepsi-Cola goes bankrupt. Scratching your chin? Fascinating, I know. That 17th century startup eventually became a success (as you know) so, think of this reissue as a return to Pepsi’s roots, a testament to perseverance, a set of simplistic natural flavors and a small (pharmacy) batch refreshment. There’s a ginger flavor too.
More Drink Stuff
You know we love lemons. You know we love Italy. You know we love local food makers. All those hearts collided in Amsterdam of all places. While poking around De Hallen mesmerized at all the incredible, local, makers we found Bello Limoncello. The svelte, frosted bottle and clean, bold graphic triggered our pavlovian response to hipsterized old world classics. Considering my 89 year old uncles high octane version of citrus aperitif, this mustache adorned version gave me hope for a sipable post meal drink that augments instead of memory erases the completed meal that proceeds the ritual. Started by two Dutch buddies on a trip to Italy, it’s now quite the craze in Amsterdam. Their description is perfect so we’ll just cut and paste this perfect explanation. “A high-quality drink for the highly ambitious. Produced with Italian maschismo and Amsterdam bravoure.” Boss. Right? Their IG is pretty dope too. Check it. We’re hoping it makes it to the states soon but if you just can’t wait, like us, you can get it online.
Anything rhubarb we see always winds up in our belly. It’s been that way since I accidentally at a strawberry pie someone laced with rhubarb. (Before I knew that was a thing obvi). Add to that some of my favorite packaging I spotted at the NYC Fancy Food Show and we bellied up to the booth for samples. All Cawston Press waters are quite effervescent and perfectly hinted with flavor. We still give props for to the rhubarb water for it’s uniqueness. Straight, in a cocktail, even in a dressing (that’s right, I brought salad into this) could work as splendidly as the reps British accent did to swoon me in love with Cawston. Add that they are all made with absolutely nothing artificial. We say, “Sip on.”
We’re big fans of things that are born from passion and experience. Bittermilk is such a product. The married founders, Joe and MariElena Raya, have been tweaking on their version of the perfect elixir for years. We love their line “The labor is in the bottle.” This makes everyone an ace bartender by just adding your favorite spirit. That’s something that come sin handy during the holidays. Your “host with the most” status gets dialed up with a Bittermilk secret behind the bar. Try the limited edition No.7 Yuletide Old Fashioned before the seasons all gone.