Oreo’s has been playing with flavors for a while now. Some of them hit and some of them…meh. The latest in this line up of special flavor limited time releases is the Swedish Fish Oreo. I’m not sure who in the Nabisco test kitchen decided this would be a great combo. The only logical rational is that the facility is in Colorado or Washington State and there was more than just cookie experiments being conducted on this day. Seriously Cookie Lab guys, you’ve had some hits. Birthday Cake was a game changer. Cookie Dough, yes please. But fruit punch? Watermelon? Limeade? What were you thinking? I guess we don’t have a 100 years of cookie making and millions of dollars in quant qual customer research to back up our opinion. Whoever you people are our they with Blueberry Pie Oreo crumbs in the crevice of your couch please tweet at us your motivation. We’d love to hear all about it. In close, this isn’t meant to be a slander post. On the contrary, Oreo breaking from it’s 50+ years of stuff, double stuff, vanilla cookie stuff is a breath of fresh air. Keep ‘em coming. We love following the flavors. Can we lobby for spaghetti Carbonara? Seriously though, WTF, no cannoli yet?
More Food Stuff

Farmbox Direct
Ashley started Farmbox Direct because she thinks that the freshness of the farm should be available to everyone. Here in NYC we have an incredible framers market network but even then it’s sometimes tough to stop in. When I can, I usually spend the day with a brussel sprout tree or some lacinto kale hanging out of my bag. Farmbox Direct brings the freshness of the farm (or green market) to your door. It’s sort of like a CSA and Hello Fresh smashed together. The box comes with what is fresh, local and at it’s peak, given the unpredictability of mother nature. This is a good thing for adjusting our eating habits back to the seasonal, locavore ways of the past. I remember when I was a kid, my grandmother would spend a weekend canning tomatoes because they didn’t grow in the winter. Not the case today. That’s because those winter tomatoes are greenhouse, pesticide, growth hormone, genetically altered seed, specimens that probably can grow on Mars (and they taste like it too). Ashley’s roots are on a farm which makes her perfect to start a service like this. She understand the enormous impact it can have on farmers and those of us subscribed to their delicious, natural bounty.

Six Foods Chirps Chips
We love our chips here in America. The ladies of Six Foods wanted to make something better than the potato chip that was also sustainable. Chirps Chips were born from cricket flour saving 1999 gallons of water compared to what it takes to make a cow. it used to be have your cake and eat it too. In this healthful thinking food climate it’s turned into have your chips and protein too. The Six Foods team has launched with three flavors, BBQ, cheddar and (the classic) sea salt. I couldn’t find much on their process just yet but I’m sure there’s more knowledge to be dropped soon as Chirps hit the shelves. For now dig into a combo pack.

Dorset Maple Bourbon Syrup
Discovering a good food mashup is like that time when you were five and saw Donald Duck talking to Mickey Mouse outside the Italy pavilion at Epcot Center. Syrup is amazing on its own. Oozing out of trees during a specific time of year, Canadian’s are famous for the intricate forest plumbing systems that run the liquid gold into their sugar shacks. Equally awesome and particular is Bourbon. The heritage, process and ingredients are heralded by drinkers the world over. The guys at Dorset decided to smash these two together creating Maple Bourbon Syrup. The sweetness and viscosity of maple syrup with the barrel aged flavor of bourbon makes Sunday morning brunch a Saturday night party and that’s just once use of this glorious nectar.

Magic Spoon Healthy Childlike Cereal
We love cereal but, in all honesty, we’ve been out of the carb for b-fast game a while. The occasional cereal milk cone from Milk Bar and my once a year splurge on an oversize bowl of the Great Tony the Tigers’ Frosted Flakes are about all the Saturday morning, five-year-old-kid impersonations I allow myself. Imagine my zeal when I realized a few boxes of this more than playful, yet almost none of the guilt, quad pack of keto-friendly cereal showed up at my door. Magic Spoon is doing god’s work, if your god’s name is Kellogg. As the disruption and bettering of just about everything these days continues with a heavy foot on the pedal, Greg and Gabi disrupted an industry built on sugar-coated grains with free prizes inside. Taking the four most popular cereals; Frosted, Fruity, Cinnamon and Cocoa and turning down the crap but keeping all the flavor is no small feat. Any of their keto-friendly, gluten and grain-free flavors barely have carbs, 3g net if you’re counting, and are packed with 12grams of protein. Considering a comparable bowl of Fruit Loops has 21 grams of carbs and 2 grams of protein, they quite literally flip the nutrition on it’s head. I know, what about your love for Toucan Sam, Count Chocula and the gang? Magic Spoon has that covered too. The boxes come with their own mascots and ride on sidekicks like Frosted Wizard and Flying Bunny. The team hasn’t produced any catchy jingles or wacky cartoon commercials yet but we wouldn’t put it past these guys to have animated mascots in the works. After all, they broke themselves into food disruption developing cricket energy bars so, this is an obvious second act. Uhh, sort of. As we learned when we were 5, pretty boxes and dancing animals only get you so far. If Magic Spoon tasted like the knock off Sugar Smacks your mom tried to pass off as authentic after a secret run to Pathmark we wouldn’t even be writing this story. So, product flavor is critical. First let’s talk about the shape. They went with the classic “O” for all four flavors. It took me a second to get past my love of the “flake” but on taste that quickly was forgotten. Each of the flavors was a time machine back to the 80’s right down to the last slurp of bowl milk. Impressed, I went in for a second round and decided the $40 a month subscription is as critical as my Spotify and Netflix monthlies. Speaking of, a little pairing of the two seem in order this Saturday morning. Here I come Papa Smurf.



