Discovering a good food mashup is like that time when you were five and saw Donald Duck talking to Mickey Mouse outside the Italy pavilion at Epcot Center. Syrup is amazing on its own. Oozing out of trees during a specific time of year, Canadian’s are famous for the intricate forest plumbing systems that run the liquid gold into their sugar shacks. Equally awesome and particular is Bourbon. The heritage, process and ingredients are heralded by drinkers the world over. The guys at Dorset decided to smash these two together creating Maple Bourbon Syrup. The sweetness and viscosity of maple syrup with the barrel aged flavor of bourbon makes Sunday morning brunch a Saturday night party and that’s just once use of this glorious nectar.
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Today’s the day of atonement. I only know this as an honorary member of “the tribe” having sat through my fair share of Yom Kippur dinners. This is the meal that breaks the fast of the past 24 hours. This was the day that sent all my Jewish friends home from soccer practice early to beat sundown in high school. The thing is, my jew crew didn’t really do the fasting part very well BUT they definitely did the breaking part excellently. The typical Jewish cuisine gets a poor rep. This, under the trained taste buds, is a falsely perpetuated opinion perhaps the same way Portlanders say it’s always grey in Stumptown. For context and as a case in point, I’ve sampled some incredible homemade gefilte fish that can go toe to toe with any cultural cuisine. To this end, Jewish food needs better press and a little more marketing oomph to jump the hurdle into main stream. Ashley Albert is spearheading the effort with her artisanal matzo company from Brooklyn, The Matzo Project. Salted, cinnamon or everything (as in bagel) are your delicious choices. You can’t pick wrong. We’ve tasted them all. You might be asking why I didn’t post this last week. That’s the point you should be stocking this year round. Eating it instead of chips or Triscuits. Plus, those of you who partake in the festivities, you’ve got Sukkot in five days. Stock up.
Last weeks Fancy Food Show takeover was a lot to eat through. We’re still full from tasting. From the best Regalis stood out. Their display table at the Brooklyn Good Food Show consisted of two small black garbage bags growing rare mushrooms and a live whole king crab. Needless to say it drew a crowd. Speckled between the spectacle was their consumer product line. Caviar, to dried mushrooms to truffles. I opted for the oil tasting as Massimo had sufficiently schooled me on the chemical truffle oil gag. The Regalis guys told me the put the truffle near the oil not in it and let the oil absorb the scent. Skeptical I pressed them about the types of truffles and the process. They said the taste was much less bold than the typical truffle oil because of their process. It resulted in a pungent smelling oil with a very light truffle taste. Impressed, I decided to give them some props for their method and take some home for food combo tasting. Regalis makes an Organic White Truffle Oil as well as a black. You can this and the rest of their line direct from their website.
We love cereal but, in all honesty, we’ve been out of the carb for b-fast game a while. The occasional cereal milk cone from Milk Bar and my once a year splurge on an oversize bowl of the Great Tony the Tigers’ Frosted Flakes are about all the Saturday morning, five-year-old-kid impersonations I allow myself. Imagine my zeal when I realized a few boxes of this more than playful, yet almost none of the guilt, quad pack of keto-friendly cereal showed up at my door. Magic Spoon is doing god’s work, if your god’s name is Kellogg. As the disruption and bettering of just about everything these days continues with a heavy foot on the pedal, Greg and Gabi disrupted an industry built on sugar-coated grains with free prizes inside. Taking the four most popular cereals; Frosted, Fruity, Cinnamon and Cocoa and turning down the crap but keeping all the flavor is no small feat. Any of their keto-friendly, gluten and grain-free flavors barely have carbs, 3g net if you’re counting, and are packed with 12grams of protein. Considering a comparable bowl of Fruit Loops has 21 grams of carbs and 2 grams of protein, they quite literally flip the nutrition on it’s head. I know, what about your love for Toucan Sam, Count Chocula and the gang? Magic Spoon has that covered too. The boxes come with their own mascots and ride on sidekicks like Frosted Wizard and Flying Bunny. The team hasn’t produced any catchy jingles or wacky cartoon commercials yet but we wouldn’t put it past these guys to have animated mascots in the works. After all, they broke themselves into food disruption developing cricket energy bars so, this is an obvious second act. Uhh, sort of. As we learned when we were 5, pretty boxes and dancing animals only get you so far. If Magic Spoon tasted like the knock off Sugar Smacks your mom tried to pass off as authentic after a secret run to Pathmark we wouldn’t even be writing this story. So, product flavor is critical. First let’s talk about the shape. They went with the classic “O” for all four flavors. It took me a second to get past my love of the “flake” but on taste that quickly was forgotten. Each of the flavors was a time machine back to the 80’s right down to the last slurp of bowl milk. Impressed, I went in for a second round and decided the $40 a month subscription is as critical as my Spotify and Netflix monthlies. Speaking of, a little pairing of the two seem in order this Saturday morning. Here I come Papa Smurf.
Ashley started Farmbox Direct because she thinks that the freshness of the farm should be available to everyone. Here in NYC we have an incredible framers market network but even then it’s sometimes tough to stop in. When I can, I usually spend the day with a brussel sprout tree or some lacinto kale hanging out of my bag. Farmbox Direct brings the freshness of the farm (or green market) to your door. It’s sort of like a CSA and Hello Fresh smashed together. The box comes with what is fresh, local and at it’s peak, given the unpredictability of mother nature. This is a good thing for adjusting our eating habits back to the seasonal, locavore ways of the past. I remember when I was a kid, my grandmother would spend a weekend canning tomatoes because they didn’t grow in the winter. Not the case today. That’s because those winter tomatoes are greenhouse, pesticide, growth hormone, genetically altered seed, specimens that probably can grow on Mars (and they taste like it too). Ashley’s roots are on a farm which makes her perfect to start a service like this. She understand the enormous impact it can have on farmers and those of us subscribed to their delicious, natural bounty.