Dabba Drop
The term “No time to eat” is running the hashtag circuit. A report released the other day reported 80% of millennials concede to eating meals quickly and alone. These two statistics are alarming and not the way we like to open posts on FT. So, we’ll get back to that in just a minute. Two mums in East London have started Dabba Drop, an innovative Friday night dinner service using a century-old method of delivery. If that sounds contradictory, it is, but Indian culture has plenty of those. Let’s start with Dabba, the Hindu word for box. You’ve probably seen the metal, stackable, interlockable containers Indians use for food at lease once. What you might not know is that everyday 200,000 home cooked lunches are delivered to Mumbai workplaces in these tins thanks to a service known as DabbaWallas or TiffinWallas, depending on who you ask. Aside from the incredibly complex yet 99.99% accurate operation, Indians are eating hot, homecooked meals for lunch at their place of business. Enter Anshu and Renee and their Dabba Drop service. Inspired by the Dabbawallas, they created a brilliant Friday night meal subscription that’s prepped and dropped for you like Mumbai clockwork. With curry being the unofficial national dish of Britain their mission “to change the way Britain does Indian takeaway” is brilliant. Back to those stats at the top, eating together is one of the reasons this blog exists. If it wasn’t for our upbringing and the maturity those meals provided us as kids we wouldn’t be who we are today. To have the majority of a generation saying they eat alone removes the ancillary, yet equally important, reason for eating. Socialization over meals is a critical and profound bonding moment for us all. Dabba Drop is doing it’s part to ensure that we continue that behavior which we greatly applaud. We just wish they expanded to New York sooner than later so we can stop dealing with inevitable GrubHub mistakes. All the details on the currys they deliver are here. We really don’t think it matters what you choose, they are all delicious homemade specialties that you will crave once you get a taste.
