Oreo’s has been playing with flavors for a while now. Some of them hit and some of them…meh. The latest in this line up of special flavor limited time releases is the Swedish Fish Oreo. I’m not sure who in the Nabisco test kitchen decided this would be a great combo. The only logical rational is that the facility is in Colorado or Washington State and there was more than just cookie experiments being conducted on this day. Seriously Cookie Lab guys, you’ve had some hits. Birthday Cake was a game changer. Cookie Dough, yes please. But fruit punch? Watermelon? Limeade? What were you thinking? I guess we don’t have a 100 years of cookie making and millions of dollars in quant qual customer research to back up our opinion. Whoever you people are our they with Blueberry Pie Oreo crumbs in the crevice of your couch please tweet at us your motivation. We’d love to hear all about it. In close, this isn’t meant to be a slander post. On the contrary, Oreo breaking from it’s 50+ years of stuff, double stuff, vanilla cookie stuff is a breath of fresh air. Keep ‘em coming. We love following the flavors. Can we lobby for spaghetti Carbonara? Seriously though, WTF, no cannoli yet?
More Food Stuff



The Gefilteria
Old World Jewish cuisine and delicious usually don’t make it into the same sentence. That’s why when we read “A culinary laboratory where Ashkenazi stories and culinary wisdom from the Old World could be explored and brought into the new.” we immediately wanted to know who said it and why. Turns out Jeffrey Yoskowitz and Liz Alpern are not only behind the statement but behind a dinner series, product line and cookbook dedicated to keeping this slice of culture alive. Speaking of slices, tonight of all nights is the perfect time for a slice of the Gefilteria cornerstone product. Artisan Gefilte fish made where else BUT in Brooklyn. The duo now bring Gefilteria goods to you online and through some specialty shops in NYC. Bring a loaf to your holiday parties and keep the new traditions alive.

DIY Lobster Roll Kits
We love things in boxes. From shoes to toys to Apple products to stories, (That last one is a very obscure Magic Garden reference for our 70’s and 80’s born tribe.) our zeal redlines with every seal breaking, top flopping, layer sorting moment. It’s something about the first peek inside that makes our eyes widen and our knees knock like a school kid discovering an old milk crate of spray paint. Mix that with food and our vitals jump to a level we are some what slightly embarrassed to admit. Hence the rarely mentioned 2013 unboxing of a surprise bacon of the month delivery. When Luke’s Lobster announced their DIY lobster roll kits it took everything inside us to not drop to the food alter in the middle of 7th avenue and thank the seafood god (Crustaceous of course, right?) for the box bounty of sweet meat and firm, fresh buns that was now just a quick call or text away. We’ve been long time fans of Luke’s even collaborating on a stunted dinner series a few years back. Their expansion from NYC and Philly across the country and into Asia has been fantastic to watch. To think, that Maine fresh quality not only can make it across the world but to your kitchen table with the same perfection that you’d get in Kennebunkport is quite a herculean feat. Equipped with their secret recipe each box contains enough perfectly cooked knuckle and claw meat for 2 rolls, 2 fresh and non-soggy buns and a secret spice packet. We’re thinking summer party gift to augment the obligatory bottle of rose. Who doesn’t love the team that shows up with lobster rolls in tow. Crowdpleaser to say the least. Delicious food and a DIY craft. No one is better than you.

Death Wish Coffee
This reminds me of the Seinfeld bit about maximum strength aspirin. “Figure out what will kill me, and then back it off a little bit.” Death Wish Coffee is the only common household food product that I’ve seen promote a skull and cross bones warning. It claims “highly addictive.” Thanks to Howard Schultz for exploiting what a bunch of Italian guys do in a “bar” every morning and afternoon, we’re a strong coffee obsessed nation. Death Wish takes that to the max by combining the strongest beans with what they call a perfect roasting process. We imagine blow torches and heat shields are involved. They even dropped this juice in vodka for a limited Death Wish Coffee Vodka run. Apparently only available in Albany New York though.

Farraday’s Tasty Wasabi & Mango Mayo
Farraday had the quintessential British welcome when I approached his booth at last month’s Fancy Food Show. With a mix of excitement and proper malaise he asked if i had ever tasted wasabi mayo as I starred at what looked like a bunch of interesting chutneys. Pre-occupied I sort of blew off the question with a yes which triggered Farraday to turn up the volume and swear I had never tasted anything as smooth and balanced as his. Focused in now on his Surinamese chutney, his increased decibels punched me into attention. I did try the unique and satisfying Surinamese chutney but the Wasabi & Mango Mayo was the show stopper. He was right about the balance and texture being the best I’ve ever tasted. The wasabi levels were just right. So perfect just some dipped veggies is the way to consume this killer product. Sad news is he doesn’t have US distribution yet so a pop over the pond is the only way to get his treats right now.



