Ashley started Farmbox Direct because she thinks that the freshness of the farm should be available to everyone. Here in NYC we have an incredible framers market network but even then it’s sometimes tough to stop in. When I can, I usually spend the day with a brussel sprout tree or some lacinto kale hanging out of my bag. Farmbox Direct brings the freshness of the farm (or green market) to your door. It’s sort of like a CSA and Hello Fresh smashed together. The box comes with what is fresh, local and at it’s peak, given the unpredictability of mother nature. This is a good thing for adjusting our eating habits back to the seasonal, locavore ways of the past. I remember when I was a kid, my grandmother would spend a weekend canning tomatoes because they didn’t grow in the winter. Not the case today. That’s because those winter tomatoes are greenhouse, pesticide, growth hormone, genetically altered seed, specimens that probably can grow on Mars (and they taste like it too). Ashley’s roots are on a farm which makes her perfect to start a service like this. She understand the enormous impact it can have on farmers and those of us subscribed to their delicious, natural bounty.
More Food Stuff
I ate my first bug in Vietnam. It was a cricket.Legs and all. I followed that with tree grubs, grasshoppers, ants and beetles. None of those insects tasted particularly terrible but the texture was the palette killer, especially the cricket legs. As we run out of viable protein sources with the rapidly increasing world population, using insects to supplement traditional forms of protein is going to be a necessary move. The first step in that is hurdling the psychological obstacle course. Exo Cricket Flour Protein Bars takes the first big leap in the direction of the finish line. The key, get rid of the cricket legs. They do it by turning crickets into a fine “flour” and then making their bars from the fine grain. That leaves you with a virtually indistinguishable protein bar that’s not only tasty and effective but sustainable in the best way possible.
The first thing they placed on our cloud white, spotless, linen clade table at Per Se in NYC was a lidded porcelain bowl shaped like a flower. With dramatic flare, the cover was lifted to reveal six different salts. A second waiter began explaining the different flavors, regions and usages for the white gold as I fell into reverie about the efficiency of the container. My spice closet is incredibly organized and uniform but I often am hunting for all my finishing salts in order to decide which to use. The World Salt Tower both remedies this problem and reloads my stash of salts for all culinary occasions. Now I can decide between my volcanic black, Himalayan pink, Malden or French coast grey sea without freaking out that my halibut is getting cold and my guests are getting restless.
Our want for coffee is currently insatiable. What we need, that’s another story. Since we’re staggering around these days in seemingly one of two states, red-eye wired workaholics or free trade, caffeine deprived zombies, a chewable cup of coffee seemed like the next logical step to get you from your bed to your barista. Think of all the moments Go Cubes Chewable Coffee will come in handy. After that chewable cigarette for example. The 68th slide in a 112 page powerpoint slide during your weekly status meeting. Running down the jetway as you just make your 6am flight to Chicago. We could find moments like these all day. As younger and cheeky as we just were, the idea of a chewable coffee with all the flavor and all the benefits is just what the nation ordered.
We’ve been big into barrel aged things that traditionally have never seen the inside of a barrel. SOSU Barrel Aged Sriracha takes it to the next, next level by applying this trend to a hot sauce. Just when you thought your hot chicken was perfected, along comes this depth in a jar to add yet another layer of complexity to your dinner party wow-pertoire. Secretly we dip carrots straight into the jar when no ones looking for a quick snack.